Media Support

A Mile a Minute: Utility

A Mile a Minute: Utility

By Stephen Berner
Published in Iron Works Magazine, April 2010

These days with things being what they are and luxury being what it is, I am thinking utility. To that point, I've been churning the manner in which we use and relate to our motorcycles, which if you look at, it in many cases, are luxury items relegated to Sunday duty. In pursuing this line of utilitarian curiosity, I've had dialogue with taste makers, journalists, pundits, commuters, hi-milers and have studied the Aerostich catalog (the bible of motorcycle utility).

Green, Green, It's Green They Say*

Green, Green, It's Green They Say*

Editorial by Jerry C. Smith

Rider July 2008 - One Track Mind

One Track Mind: Short Takes

By Mark Tuttle Jr.

Practicing safe fuel conservation.

Ride to Work Day is July 16, 2008

RoadBike June 08 - Gouged At The Pump

Gouged At The Pump

By Steve Lita, Editor of RoadBike Magazine

June 2008

What Killed 'Ride To Work' Magazine?

What Killed 'Ride To Work' Magazine?

By Maynard Hershon

From Motorcycle Sport & Leisure magazine, November 2007


In bookstores, there is a new kind of magazine focusing on luxury touring by motorcycle. These glossy monthlies showcase routes and destinations for Road King, Gold Wing and K1200LT riders - folks who can afford to travel any way they like but choose to ride. The new magazines aren't much different from other travel publications, except that, they're about motorcycle riding.

Take That by Bill Wood

From American Motorcyclist August 2007

TAKE THAT!


From Viewpoint Column by Bill Wood

Gas stop turns into Ride to Work rant

I’m most of the way to work when the amber light starts winking at me from the instrument cluster, saying, “time to get gas… time to get gas” every second or so.

The Road Less Traveled - by Scott Cochran

From U.S. Rider News July 2007

THE ROAD LESS TRAVELED
Editorial by Scott Cochran, National Editor

Ride to Work Day attracts over 300,000

Miami Herald WLRN talks about increased riders on the road and Ride To Work Day.

Ride To Work from The Redneck Files

RTW for Website

RTW Transcription from Minnesota Motorcycle Monthly July 2006


from The Redneck Files column


RIDE TO WORK


RoadRunner Magazine September 2006: Riding To Work

Riding To Work

By James T. Parks

RoadRunner Magazine, September 2006


Motorcycling along my secret back road route to work on a spring morning, I’m completely focused on the ride. With no thought of the challenges waiting at my job, I’m enjoying the fresh scents of budding flowers and some colorful scenery on a two-lane byway curving through an attractive suburban area.